LinkedIn for Business
• Introduction to LinkedIn
• The benefits of having a LinkedIn account
• Creating a LinkedIn account
• Modifying your user profile
• Finding colleagues already on LinkedIn
• Building your network
• Connecting to the people you want – using Referrals
• Making Referrals
• Using InMail to contact people outside your network
• Introduction to the LinkedIn smart phone App
Practical Assignment:
The participants are required to set up accounts on each of these websites and become familiar with the tools and architecture of the sites.
